Dr. Yuen Yee Yen
Assistant Professor
FACULTY OF BUSINESS (FOB)
MAMR2009 ,
Multimedia University, Jalan Ayer Keroh Lama 75450, Bukit Beruang, Melaka
06-2523227
yyyuen@mmu.edu.my
Biography
Yuen Yee Yen is an active researcher in the areas of knowledge management, change management, design thinking and information system acceptance. His research mainly focuses on studying knowledge transfer and information system acceptance between developed and developing countries. He have formed research collaboration teams with several international research partners from renowned universities to examine the influence of cultural factors on the digital divide in developed and developing countries.
Yuen Yee Yen is also very active in forming inter-faculty research collaboration teams to jointly conduct research and publish papers with colleagues from Faculty of Business, Faculty of Information Science and Technology, Graduate School of Management, Faculty of Management and Learning Institute of Empowerment (LiFE) in the areas of knowledge management and information system.