Directory of Expertise
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Prof. Dr. Tan Siow Hooi Director MMU Press / Professor C FACULTY OF MANAGEMENT (FOM) Multimedia University, Persiaran Multimedia 63100, Cyberjaya, Selangor 03-83125658 shtan@mmu.edu.my 
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Biography
Tan Siow Hooi is a Professor at Faculty of Management, Multimedia University. She received her PhD degree majoring in Financial Economics from Faculty of Economics and Management, Universiti Putra Malaysia. She has many years of experience teaching a variety of economics and econometrics courses at both the undergraduate and graduate levels.
Her research profile is interdisciplinary. She has published widely on a number of issues in the field of behavioural finance, tourism and cultural heritage, as well as environmental responsibility. Topics of interest in recent years include predictability of financial markets, technology for elderly, placed-based education and heritage. Her articles have been published in Web of Science SSCI indexed journals, including The North American Journal of Economics and Finance, Journal of Behavioural Finance, Journal of Environmental Management, Annals of Tourism Research, Current Issues in Tourism, Tourism Management, Tourism Economics, among many others.
She has extensively used a wide range of statistical packages, which include but are not limited to EViews, STATA, Matlab, R, SPSS, AMOS, Excel and Google Spreadsheet in her research works as well as in statistical laboratory for the teaching of multivariate data analysis, time series analysis and forecasting, and econometrics.
She is a HRDF-certified trainer for Train-the-Trainer (TTT) and Alibaba Certified Global E-Commerce Talent (GET).
