Directory of Expertise
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Ms. Khairun Niza Binti Mohammad Radzi Lecturer FACULTY OF CREATIVE MULTIMEDIA (FCM) 1031 , Multimedia University, Persiaran Multimedia 63100, Cyberjaya, Selangor khairun.niza.radzi@mmu.edu.my 
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Biography
Khairun Niza Mohammad Radzi is a lecturer and a member of in-house design team of the Faculty of Creative Multimedia. Teaching various design subject range from humanities and media to drawing and computer graphic.
Khairun Niza’s foray into creative communication begins when she chanced upon a Petronas commercial ‘Why do I like my house?’ helmed by the celebrated filmmaker and advertising practitioner Yasmin Ahmad, and was smitten by the concept of a simple idea with a simple delivery. The idea of selling a story with an advertising appeal has inspired Khairun Niza to learn visual communication and graphic design, and she has been hooked ever since.
This UiTM Graphic Design graduate has spent a good part of her ten years, working in advertising agencies and design houses namely, Bloomingdale, Florescence Squids, Mind Ad. Honing her skills in visualizing, illustrations, graphic designs for corporate Identities, corporate events, publishing and storyboarding for TV commercials, she also did freelancing works on product branding as well as copywriting on the side. Her interest in art while still in college has nurtured her passion to further appreciate the works of great artists such as Claude Monet and Vincent van Gogh, and she learned to benefit from fusing art and design with deliberation of ideas, form, and design.
Her master thesis was a full-research on the topic of Semiotics – the understanding of signs, symbols and the study of meanings in visual communication.
