Directory of Expertise
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Dr. Hasliza Binti Hassan Senior Lecturer FACULTY OF MANAGEMENT (FOM) FOM BR 2009 , Multimedia University, Persiaran Multimedia 63100, Cyberjaya, Selangor 03-83125688 hasliza.hassan@mmu.edu.my 
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Biography
Hasliza Hassan is a senior lecturer at the Faculty of Management, Multimedia University. Her teaching subjects are related to business management for undergraduate and postgraduate programmes. She has experience teaching both business management and non-business management students.
Her research interests are in hypermarket brand extension, shopping experience, and digital entrepreneurship. She has managed to secure several grants for her research and has collaborated with a few other researchers within a similar field. She has also published numerous research articles in journals and presented the research findings at international conferences.
In addition to teaching and research, she is also serving the faculty as a Programme Coordinator for Master of Philosophy (MPhil) and Doctor of Philosophy (PhD).
